Webinars

Sales Knowledge Management: The "How" of Selling
Featuring Jim Dickie, Managing Partner at CSO Insights
Recorded April 16, 2008

Jim Dickie Managing Partner of CSO Insights presents a webinar titled Sales Knowledge Management: The "How" of Selling.
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Practical Tips to Keep Your SMEs Engaged in the Content Update Process
Featuring Katryn Proulx, Technology Manager with CIGNA

Recorded April 9, 2008

Do your Subject Matter Experts always seem to disappear when you need them most? If you need new methods to manage your SMEs and keep them actively participating in your content update process join us in the discussion!
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Sharpen Competitive Edge: Implement an RFP and Proposal Process that Wins
Featuring Kym Harrington, President of SalesEdge LLC and Diane Loudenback, Associate at Strategic Proposals

Recorded April 2, 2008

Learn from industry experts Kym Harrington, President of SalesEdge LLC, and Diane Loudenback, Associate at Strategic Proposals, how people, process and technology can help you create a powerful Proposal Process that increases your proposal bandwidth and proposal excellence – and helps you win business!
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Transforming Your Slides into Truly Customer-Focused Content
Featuring Andy Bounds
Recorded February 27, 2008

Ever struggled to put into practice the tips and techniques that top presentation gurus recommend to make your sales pitches reflect what the customer wants to hear, not just want you want to tell them? Then join this interactive and informative session where international presentation consultant, Andy Bounds, will select a few slides from two audience-submitted presentations, show you where people typically go wrong, and then show you how to make those slides truly customer-focused. With these real-world examples, you'll see first hand how to incorporate Andy’s famous "AFTERs" into your materials and make your slides an effective component of your overall sales strategy.
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Taking Your Proposal Support Function from Ad-hoc to Strategic
Recorded February 20, 2008
In an encore presentation of the session he delivered at the Kadient Enlighten '07 User Conference, BJ Lownie, Director of Strategic Proposals, will share his experiences of developing proposal support functions and taking them from back-office, under-valued resources to being a truly strategic function within the organization and the selling process.
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Integrate Just-in-Time messaging into your sales process and close more enterprise sales
Featuring Michael Bosworth, Co-founder and Co-author CustomerCentric Selling® and Jeff Ernst, VP Marketing, Kadient
Recorded February 6, 2008
In today's multi-tasking world, B2B enterprise salespeople are "just-in-time" opportunity-specific learners. This webinar offers thoughts and ideas on defining and integrating messaging needs to help you more successfully manage and close enterprise sales.
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Getting Graphics Right the First Time
Featuring Mike Parkinson, 24 Hour Company
Recorded January 23, 2008
Quality graphics in proposals increases your chance of winning, but creating the most effective graphics can take time, cost money, and be the cause of great frustration. However, Mike Parkinson of the 24 Hour Company will share on this webinar 6 strategies that make the design process more enjoyable and deliver more communicative, successful graphics faster and more cost effectively than ever before.
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Creating Powerful Presentations with inciteKnowledge
Recorded January 9, 2008
See how Kadient's inciteKnowledge solution help your sales team quickly and easily assemble presentations that address the specific needs of their buyers. Featuring Allyson Pelletier of Kadient.
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Documenting the Development (and Defense) of Your Department
Recorded Wednesday, December 12, 2007
Connie Sanford, Proposal Services Manager at Kforce Professional Staffing, will share how to document and defend the value of your proposal team brings to the organization. This webinar is an encore presentation of the session Connie delivered at the Kadient/Pragmatech Enlighten '07 User Conference.
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How to Make Customers Want to Buy From You, and Nobody Else
Recorded Wednesday, December 5, 2007
If you’re looking for techniques that help your buyers filter through all the chest-pounding noise most vendors deliver in sales conversations, spend 45 minutes with Andy Bounds, who’s an expert at showing companies how to write and deliver sales pitches that win.
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Measures of Success:  Creating your Customer Success Story Library
Recorded November 14, 2007
During this webinar, dive into the ins and outs of case studies, abstracts, and testimonials – and learn how to organize and optimize your success story library within your sales knowledge system.
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Selling Solutions with inciteKnowledge
Recorded November 13, 2007
John Ellsworth, Director of Product Management at Kadient, will showcase inciteKnowledge, which helps you serve "playbooks" to the field that reflect the content, tools, and strategies they need to have high-quality, solution-focused interactions with prospects that drive deals to close.
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Get Serious about Selling Solutions
Recorded October 31, 2007
Bob Schmonsees will shares the single most important reason that companies struggle with the transition from selling products to selling solutions.
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Solve the PowerPoint Conundrum
Recorded October 24, 2007
View a demonstration of what better presentation management looks like.
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2008 and Sales Knowledge Management
Giving Your Sales Teams What They Really Need to Hit Next Year’s Number

Recorded September 12, 2007
A Recorded Webcast with Jim Dickie, Managing Partner, CSO Insights
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