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Webinars

Your Key to Sales Enablement: Sales Playbooks and Performance Analytics
Featuring Jeff Ernst, former Vice President of Marketing at Kadient and Sue Murray, VP of Sales Process & Practices at Kadient

Now, more than ever, it is imperative that every interaction your sales people are having with prospects provides them with EXACTLY what they need to move the conversation in the right direction. Sales Playbooks can provide your team with the knowledge, content, and analytics you need to make each interaction count, leading to more revenue.

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Sales Survival in an Economic Crisis: The Increasing Need for Situational Sales Coaching
Featuring Jim Dickie, Managing Partner of CSO Insights, Kelli Stephenson, Vice President of Sales Effectiveness for Experian, and Jeff Ernst, former Vice President of Marketing at Kadient

In tough economic times sales organizations need to do more with less. Fewer resources means sales people must cover more accounts, sell a broader range of products, and cover a larger territory. While you can't create more hours in a day, you can reduce the amount of time they spend doing administrative work and creating sales materials, and scale your organization by driving repeatable behavior with Situational Sales Coaching.

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Sales Knowledge Management: The "How" of Selling
Featuring Jim Dickie, Managing Partner at CSO Insights

During this webinar Jim Dickie, Managing Partner of CSO Insights will share some key findings of their 14th annual sales performance study. CSO Insights survey of over 1500 companies worldwide found that many companies are under supporting their sales teams by failing to give them access to the information and insights they need to sell effectively.

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Integrate Just-in-Time messaging into your sales process and close more enterprise sales
Featuring Michael Bosworth, Co-founder and Co-author CustomerCentric Selling® and Jeff Ernst, former VP Marketing, Kadient

In today's multi-tasking world, B2B enterprise salespeople are "just-in-time" opportunity-specific learners. This webinar offers thoughts and ideas on defining and integrating messaging needs to help you more successfully managed close enterprise sales.

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How to Make Customers Want to Buy From You, and Nobody Else
Featuring Presentation Guru Andy Bounds

If you’re looking for techniques that help your buyers filter through all the chest-pounding noise most vendors deliver in sales conversations, spend 45 minutes with Andy Bounds, who’s an expert at showing companies how to write and deliver sales pitches that win.

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Transforming Your Slides into Truly Customer-Focused Content
Featuring Presentation Guru Andy Bounds 

Andy Bounds is back with tips and techniques that top presentation gurus recommend to make your sales pitches reflect what the customer wants to hear, not just want you want to tell them. Join this interactive and informative session where Andy will select a few slides from two audience-submitted presentations, show you where people typically go wrong, and then show you how to make those slides truly customer-focused. With these real-world examples, you'll see first hand how to incorporate Andy’s famous "AFTERs" into your materials and make your slides an effective component of your overall sales strategy.

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