Award Recognizes Reputation for Product Direction and Customer Satisfaction
NASHUA, N.H. – September 5, 2007 – Pragmatech Software, the worldwide leader in on-demand sales knowledge solutions that improve sales performance, today announced that it has been selected by CRM Magazine as a 2007 CRM Market Leader in the category of Sales Force Automation.
The awards were announced in the September 2007 issue of CRM magazine, which stated that Pragmatech may be making its debut on the leaderboard, but it came on strong – its scores nearly gave it the overall victory in the SFA category. “Pragmatech is on the cusp of doing some significant things; CEO Brian Zanghi has great vision about where he wants to take the company and it is evolving quickly,” says Denis Pombriant, founder and managing principal of Beagle Research. “Pragmatech’s position seems to be that SFA is necessary but no longer sufficient for most sales needs and tries to fill in many of the emerging gaps.”
“We’re honored to be selected by CRM Magazine for this award, as it validates the direction we’re taking with the launch of inciteKnowledge, our on-demand sales knowledge application,” says Zanghi. “While SFA systems do a great job of letting sales managers track forecasts and pipelines, inciteKnowledge is the first application designed for salespeople that arms them with the knowledge, insights, and practices they need to improve their performance at every stage of the sales cycle.”
The 2007 CRM Market Leader awards recognize top vendors in eight categories spanning the CRM industry. Winners are selected based on overall revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality and company direction.
About Pragmatech
Pragmatech is the worldwide leader in on-demand sales knowledge solutions. Our inciteKnowledge application improves the performance and productivity of salespeople at every stage of the customer buying cycle, and lets marketing teams have a measurable impact on revenue. For as little as $15 per salesperson per month, sales and marketing teams can share sales best practices, make time-consuming selling tasks easy, and create personalized selling materials such as presentations, documents and proposals. Industry-leading organizations including Experian, FileNet, and BlueCross BlueShield are among Pragmatech’s 1,100 customers. To test drive inciteKnowledge, go to www.inciteknowledge.com and click on “Try it for free.”
Contact: Jeff Ernst
Vice President of Marketing
Pragmatech Software, Inc.
(603)-249-1419
jernst@pragmatech.com