Teaming with Accenture to Extend Value of Sales Force Automation as a Tool for Enabling Salespeople

NASHUA, N.H. – September 16, 2007 – Pragmatech Software, the worldwide leader in on-demand sales knowledge solutions that improve sales performance, today announced that it will be showcasing inciteKnowledge (www.inciteknowledge.com) at Dreamforce ’07, Salesforce.com’s 5th annual user and developer conference held September 16-19 at the Moscone Conference Center in San Francisco. InciteKnowledge will be featured within Accenture’s booth #607. The companies have partnered to provide technology, consulting and implementation services to enable high-performance sales teams.

While Sales Force Automation is absolutely necessary for the sales team, it has been treated as a tool of control rather than a tool of sales enablement. “Traditional Sales Force Automation software is intended to collect data about sales activities for the benefit of sales management, but is not built to give salespeople guidance on how to sell,” says Brian Zanghi, CEO of Pragmatech.

The 2007 CRM Market Leader awards recognize top vendors in eight categories spanning the CRM industry. Winners are selected based on overall revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality and company direction.

With inciteKnowledge, companies can arm their salespeople with the knowledge, messages, and strategies they need to accelerate sales cycles and win more deals. Sales and marketing teams can identify the repeatable activities performed by their best reps and put them into the hands of all reps, which shifts the sales performance curve to the right. And because inciteKnowledge is tightly integrated with Salesforce.com, salespeople can easily access the information they need specific to the opportunities they are managing and the people they are selling to at every stage of a customer’s buying process.

At the Dreamforce Conference, Pragmatech will be demonstrating how sales reps working within Saleforce.com can access playbooks that give them guidance on the right activities to do at the right time to advance a sales opportunity, and assemble personalized selling tools such as letters, presentations, and proposals, that allow them to have high-impact interactions with buyers.

Anyone interested in taking a tour or test driving inciteKnowledge can go to www.inciteknowledge.com and click on “Try it for free” to start a 14-day trial. During the trial, a coach helps users import several examples of their own selling content and guides them through activities that allow key stakeholders from sales operations, sales and marketing to experience how inciteKnowledge can solve their specific needs.

About Pragmatech
Pragmatech is the worldwide leader in on-demand sales knowledge solutions. Our inciteKnowledge application improves the performance and productivity of salespeople at every stage of the customer buying cycle, and lets marketing teams have a measurable impact on revenue. For as little as $15 per salesperson per month, sales and marketing teams can share sales best practices, make time-consuming selling tasks easy, and create personalized selling materials such as presentations, documents and proposals. Industry-leading organizations including Experian, FileNet, and BlueCross BlueShield are among Pragmatech’s 1,100 customers. To test drive inciteKnowledge, go to www.inciteknowledge.com and click on “Try it for free.”

Contact: Jeff Ernst
Vice President of Marketing
Pragmatech Software, Inc.
(603)-249-1419
jernst@pragmatech.com