Jim Dickie to provide practical advice on how to give sales teams what they really need to hit next year’s number

NASHUA, N.H. – August 23, 2007 – CSO Insights, a research firm that specializes in measuring the effectiveness of today’s sales and marketing organizations, and Pragmatech Software, the worldwide leader in on-demand sales knowledge solutions that improve sales performance, are presenting a webcast entitled 2008 and Sales Knowledge Management: Give Your Sales Team What They Really Need to Hit Next Year’s Number.

Jim Dickie, Managing Partner for CSO Insights, will provide specific recommendations for what sales leaders need to do to help their sales teams achieve ever-increasing sales goals. Jim will share the results of a sales performance study his firm conducted across over 1,400 companies worldwide on what specific challenges are impacting sales performance, and more importantly, what companies need to do to overcome those issues. He will highlight the significant ROI companies are achieving by optimizing access to the sales knowledge their teams need to effectively compete in today’s marketplace.

The webcast is hosted by Jeff Ernst, Vice President of Marketing for Pragmatech. Allyson Pelletier, Product Manager for inciteKnowledge, will demonstrate what “better” looks like, and show how companies can provide their sales teams with the insights and sales best practices they need to improve their abilities to win more deals, accelerate sales cycles, and increase cross-selling and upselling.

About Pragmatech
Pragmatech is the worldwide leader in on-demand sales knowledge solutions. Our inciteKnowledge application improves the performance and productivity of salespeople at every stage of the customer buying cycle, and lets marketing teams have a measurable impact on revenue. For as little as $15 per salesperson per month, sales and marketing teams can share sales best practices, make time-consuming selling tasks easy, and create personalized selling materials such as presentations, documents and proposals. Industry-leading organizations including Experian, FileNet, and BlueCross BlueShield are among Pragmatech’s 1,100 customers. To test drive inciteKnowledge, go to https://www.inciteknowledge.com and click on “Try it for free.”

Contact: Jeff Ernst
Vice President of Marketing
Pragmatech Software, Inc.
(603)-249-1419
jernst@pragmatech.com