Pragmatech Names Marty Siewert as Senior Vice President of Sales

Seasoned Executive Brings Proven Track Record of Leadership in Emerging, High-Growth Markets

NASHUA, N.H. – July 17, 2007 – Pragmatech Software, the worldwide leader in on-demand sales knowledge solutions that improve sales performance, today announced the appointment of Marty Siewert as senior vice president of sales. Siewert has a proven record of driving rapid sales growth for technology companies in emerging markets. Most recently, he helped establish ClearForest as the market leader in the text-driven business intelligence market, with recognition from the Deloitte Fast 50, Red Herring Top 100, and MITX Technology Awards. As a result of this success, ClearForest was acquired by Reuters in April, 2007.

“Marty’s sales management experience in emerging high-growth companies is a major asset for Pragmatech,” said Brian Zanghi, CEO of Pragmatech. “He will drive the continued growth of our high-performance sales team, while applying his proven skills to the go-to-market strategy for our inciteKnowledge application. I know that Marty will play a key role as we execute on our laser-focused mission: delivering easy-to-use sales knowledge solutions that help salespeople perform better every day.”

At ClearForest, Siewert served as General Manager of Enterprise Solutions, responsible for developing and implementing the company’s enterprise sales and marketing strategies. At Art Technology Group (ATG), a leading e-commerce platform provider, he built and managed the company’s North American sales team and played a critical role in the company’s exponential growth. Siewert has also held senior sales positions at Quintus Corporation, Centive, and Axiom Management Consulting.

“It didn’t take long for me to see that Pragmatech is attacking a huge market opportunity by addressing a problem that plagues every sales organization,” said Siewert. “Despite billions of dollars being spent on sales automation tools, inciteKnowledge is the first application that actually helps sales reps manage and accelerate prospects through a buying cycle. I am energized to be part of a company that is so focused on helping all sales reps perform at the top of their game.”

To test drive inciteKnowledge, go to www.inciteknowledge.com and click on “Try it for free.” During the trial process, users can import several examples of their company’s selling content so that key stakeholders from sales operations, sales and marketing can experience how easy it is to use inciteKnowledge to deliver high quality customer interactions.

About Pragmatech

Pragmatech is the worldwide leader in on-demand sales knowledge solutions that improve sales performance at every step of the customer buying cycle. Pragmatech’s on-demand sales knowledge service starts for as little as $15 per month, per sales rep. It improves sales rep performance and productivity by sharing sales best practices, making time-consuming selling tasks easy, and providing quick access to the on-demand creation of personalized selling materials such as presentations, documents and proposals. Industry-leading organizations including Deutsche Bank, Experian, FileNet, and BlueCross BlueShield are among Pragmatech’s 1,100 customers. Pragmatech can be found on the Web at www.pragmatech.com.


Contact: Jeff Ernst
Vice President of Marketing
Pragmatech Software, Inc.
(603)-249-1419
jernst@pragmatech.com